Mar
8
2010

Create a Celtic Knot in Nine Easy Steps

This is the original knot JPEG image

This is a totally harmless little Adobe Illustrator exercise. I recently got an e-mail from a former intern, asking for some advice on a celtic knot graphic he was trying to re-create. I told him I was happy to oblige. Maybe you can get something out of this, as well. If you are an average user of Illustrator, I think this is up your alley. Keep it loose and have fun.

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Dec
9
2009

Persona (Per-so-na) -n

A fictional character created to represent a particular market segment

Inspiring designers or developers to create new products and services can be challenging. Frequently I find “new ideas” are really just reinventing existing ones. An example of this is I routinely meet with clients that think they have the next “Facebook”, in actuality they just have “Facebook” with a minor twist or spin. Who whats to be a member of Facepage?!?!

Most companies have in-depth demographic & physcographic information on their target customers. This information is useful but has the opportunity to be a much more effective tool for inspiring new products or services. Developing personas that show the day in the life of target customers can be instrumental in hatching new ideas.

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